Media Planning
We can assist you in the strategic development of media plans
targeting the LGBT market. Or, we can help you "tweak" an
existing plan.
Either way, our understanding of the marketplace will help increase
the effectiveness of your campaign and may also lower costs.
Media Placement
Our strong media relationships mean that we can secure favorable
pricing & positioning. In some cases, we have preferred
partner relationships with media outlets. This can result in even
more savings.
We also serve as a quality control/cost control mechanism - helping to
ensure that the media you choose - perform as promised.
